Benjamin is a founding director of redcatco and SocialOptic (the people behind Milestone Planner and SurveyOptic), where he works at the intersection of digital communication, employee engagement and social software, combining his background in engineering, marketing and psychology. Benjamin has shared his knowledge on what mistakes people make when planning an event, why you should plan ‘future backwards’ and what’s an ‘exactly wrong’ plan.

To get in touch with Benjamin, go to @benjaminellis