Steve Hughes, currently works as a Senior Brand Manager in the Experiential Team at Pernod Ricard UK, delivering event activations for brands such as Campo Viejo, Absolut Vodka and Chivas Regal. With over 8 years experiences in this field of work, Steve started his career working at MTV Networks in the Brand Experience team working on International brand partnerships/events. He also formed an integral part of the committee that organised the MTV Europe Music Awards. After 5 years Steve made the move to ITV, the commercial TV channel in the UK to help deliver their events programme, which involved show launches, commercial partnerships, corporate hospitality and International conferences. Steve has shared his knowledge on brand experiences, the power of 1-2-1 experiences, masterclasses to teach consumers about the brand and brand advocacy.

To get in touch with Steve, go to @pernodricarduk